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The #1 business of Aptos – like the rest of Santa Cruz county – is tourism. People come from all around the world to enjoy our beaches, mountains, forests, and, of course, our sublime climate. When all these folks come to town, they’ll need a place to stay, of course – and there’s a wide selection of hotels in Aptos to accommodate them.
The largest and best known hotel is the Seascape Resort, located right on the coastline in south Aptos. There are few resorts of this type anywhere to be found in California, and it is unlikely any more will be built in the future, thanks to restrictions on coastal development enforced by the California Coastal Commission.